Google Search Appliance Can Search Billions of Docs

Google announced the latest edition of the Google Search Appliance -- GSA 6.0 -- which delivers a new architecture centered around effortless scale, powerful customization, and higher quality search results to all organizations.

• Scale to billions of docs - With our new dynamic scalability, you can easily connect multiple GSAs, to scale to large document counts, or search data across departments and geographies, while providing employees a unified, easy-to-navigate set of results.  
  
  
• Customize across the board - Customizable administrative, security and relevancy features allow you to fine-tune search results and provide more control to automate common tasks. GSA 6.0 also enables flexible security policies, allowing you to customize to your needs.
  

• Achieve higher quality search results - Social search features aggregate knowledge across the organization for more precise search results, while multi-lingual features such as Language Bundles and Cross-Language Enterprise Search enable users in all languages to achieve better search results.

• Upgraded platforms - We now offer two powerful hardware platforms to new customers.  The GB-7007 will support all license counts up to 10 million documents, and delivers three times the computing power of the previous GB-1001.  Also, we're introducing the GB-9009, which searches up to 30 million documents out of the box, and can scale to search billions of documents.

Google Search Appliance Price

Google Web Search Marketshare Still Growing

Here are the latest ComSCore numners for Google, YAhoo, Live, ASK, and AOL Search Engines.
Core Search Entity Share of Searches (%)
Feb-09 Mar-09 Point Change
Mar-09 vs. Feb-09
Total Core Search 100.0 100.0 N/A
Search Engine Feb 09 March 09 Change
Google Sites 63.3 63.7 0.4
Yahoo! Sites 20.6 20.5 -0.1
Microsoft Sites 8.2 8.3 0.1
Ask Network 4.1 3.8 -0.3
AOL LLC 3.9 3.7 -0.2

More Search Marketing Info

Vertical Website Analytics Total Source Tracker HR Analytics from NAS

Traditional website Analytics tools are good, but sometimes some are better for a specific verticle. In this case NAS Recruitment Communications new web analytics tool NAS Total Source Tracker is a revolutionary HR metrics suite will set the standard for the next generation of sourcing strategy, online investment allocation and process improvement. The NAS Total Source Tracker, an end-to-end HR metrics solution enables improved investment allocation, sourcing strategy (including traditional media, search engine traffic, job board aggregators, social networks etc.), lead generation and candidate experience through the careers portal into the ATS! Stephan Kruger, NAS VP Interactive, is excited about the release of the new HR Metrics Suite. "Simply stated," he says, "you can't improve what you can't measure. The HR metrics provided by this tool is vital to any recruiting strategy, allowing clients to measure not just online but total campaign effectiveness. Those results--including exactly how many candidates from each external source actually apply--are what will drive improved investment allocation in future recruiting strategy." Kruger points out that in today's competitive market, it's essential to have the HR metrics tools necessary to analyze the real effectiveness of job boards, social media, search engines, and the candidate experience on the career site. "You need to be able to validate where you invest," he says, "analyze your current recruiting strategy, and, finally, identify opportunities for process improvement. The Total Source Tracker sets you on a direct path to improving your conversion ratios." More information on how you can use the Total Source Tracker to optimize your HR strategy is available at HR Analytics

Google Apps Reseller Program

Google has announced a reselleer program for its Apps. Now we can offer our clients one of the besd cloud computing platforms. For just $50 per year per user a company can use Google to help collaborate, communicate, and increase productivity.

Contact Goebel Group for Google Enterprise Apps

How to Make Money From Showing Videos on Your Website

If you are showing videos on your website there are a numbers of ways to show ads. In most cases there is a pre roll or a post roll ad that is shown. blinkx, the video search engine, has announced a way to show the ads around the video with blinkx AdHoc. blinkx rewards you for sharing videos. Next time you embed a video from a video-sharing site, simply run the embed code through blinkx AdHoc first to start making money. When you add the embedded video, it will have contextually relevant ads placed near or on it. If your viewers click on these ads, the advertiser pays blinkx, and blinkx will share 50% of that revenue with you.

Online Video Advertising

Advertising to iPhone and G1 Mobile Phone Users with Google AdWords

Now you can target mobile users with high income. This is great for location specific searches for restaurants, shopping, and attractions. During Christmas 2007, the iPhone drove more traffic to Google.com worldwide than any other mobile platform.

This new Google AdWords campaign-level option that allows advertisers to extend the reach of your text and image ads to show your ads on the T-Mobile G1, the Apple iPhone, and other mobile devices that have full HTML Internet browsers. This new option will allow you to display your ads specifically on these devices, create exclusive campaigns for them, and get separate performance reporting. This will help you more effectively reach your audience with the right message at the right time.

G1 and iPhone ads have many of the same benefits as standard mobile-format ads, such as allowing you to deliver mobile-specific calls-to-action and reaching your audience when they're on the go. Showing ads on the G1 and iPhone also has many advantages for your advertising. Users are performing a lot of searches on these devices, and searches are likely to go up during the holiday season.

Because the iPhone and G1 format your ads for mobile phones to show your ads on the G1 and iPhone. Because the G1 and iPhone have full Internet browsers, you'll be able to display your standard AdWords ads and landing pages on these devices without having to modify them, this will help with landing page optimizations and keyword targeting.

With this new option, you're opted-in to show ads on the G1 and iPhone, and you're also eligible to show on additional devices that use full Internet browsers as these devices enter the market. If you want to change your settings to only show ads on G1s and iPhones or to not show ads on these devices,

Adwords Campaigns running standard mobile ad formats, won't be affected, and they'll continue to run on mobile phones with mobile WAP browsers.

Mobile Phone Advertising

YouTube To Sell Keywords for Sponsored Video

YouTube on Wednesday said it's rolling out a new ad platform called Sponsored Videos.

According to YouTube, which held a press conference at its headquarters, Sponsored Videos lets users promote their videos by bidding on keywords. Here's how it works: First, YouTube users, whether individuals or corporations, decide which of the videos they've uploaded they want to promote through site search. Then they decide which keywords they want to target.

Google, YouTube's parent company, has created automated tools that help users place bids for the keywords in an automated online auction, as well as set spending budgets. When people use keywords in search terms for videos, YouTube will display relevant videos alongside the search results. If you're, say, a Hollywood film studio, maybe you bid on the words "movie trailer."

YouTube Video Advertising

PR: wait... I: wait... L: wait... LD: wait... I: wait... wait... C: wait... SD: wait...